Marketing Management

If you want to major in Business Administration with an emphasis in Marketing Management, you can expect to take additional coursework in marketing research and management as well as Business Ethics & Social Responsibility, and advertising and public relations.

Elective courses include Business & Professional Writing, several communication arts classes, computer information systems and economics.

Additional information, degree requirements, suggested four-year plan, and course descriptions are located in the KWC Bulletin (Catalog). Please click here and then access the degree or program via the bookmarks on the left of the page.


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